LIME Value Every Moment

LIME has unveiled a new look logo and brand slogan through its 'Value Every Moment' campaign. With a fresh approach to music jingles, the catchy tune replaces instruments with rhythmic human voices and sounds. The new LIME logo features an eye-catching crowning of the former version with the colours of the Caribbean. The company will also now use the words 'Value Every Moment' as its new brand slogan.